Warm, Vibrant, and Intense
Fresh, Clean, and Woodsy
Vibrant, Smokey, and Rugged
Crisp, Masculine, and Spirited
Bold, Masculine, and Refreshing
- Crafted for the Bold: 8 Seconds is an Official Fragrance Partner of the Professional Bull Riders (PBR) offering an unforgettably magnetic impression.
- Fresh and Magnetic: This fragrance is inspired by the quest for the perfect ride. Features notes of zesty lime, crispy air, lavender, crushed leaves, rich oakmoss, and aged sandalwood.
- Leave Your Mark: This bold and masculine, yet refreshing men's cologne is a perfect complement to your after shave and is a part of the PBR fragrance collection.
- Find your Fragrance: From Leather and Cowboy to Musk and Tru American, Tru Western has the men's fragrance you're looking for. For masculine scents that last all day, Tru Western is the cologne choice you can feel great about.
- Tru Western: Established in 1969, Tru was built through handshake agreements and a sacred trust that each fragrance would be authentically crafted with a clear commitment to quality.
